“The drinks industry has faced one of its most challenging years in recent history, which has completely altered the platform from which many are able to work, from in-person to virtual,” Whisky Magazine stated. “From bartenders to brand ambassadors, retailers to visitor attraction managers, the 2021 Icons of Whisky awards honours those who have worked tirelessly for the growth of the industry.

The winners of the Icons of Whisky were revealed in an online announcement by Whisky Magazine.

Sabine Sheenan has been named among the winners of this year’s Icons of Whisky by Whisky Magazine – taking home the coveted award for Irish Whiskey Brand Ambassador of 2021.

Lambay Irish Whiskey takes the blending and expertise deployed in making great Cognac and combines this with centuries-old Irish distilling knowledge.

The result is Lambay Whiskey: a unique craft Irish whiskey from a very special place. Inspired by the island of Lambay and known for its marvelous, distinctive taste.

Sabine Sheehan is our Senior Brand Manager and Global Brand Ambassador and she is responsible for delivering brand marketing and new product development for Lambay Irish Whiskey Company.

From Japan to Moscow, New York to Paris she has spread the work of Irish Whiskey and we at Lambay HQ can truly attest to her passion and determination!

“It is a true honor to have received this award, and especially within this category of my peers. gIts good to know that one’s hard work is recognised and thanks to all the team at Whisky Magazine for the award.” said Sabine.

Other winners included Waterford Distillery (Distiller & Brand Innovator), Dingle Distillery (Craft Producer), Glendalough Distillery (Sustainable Distillery), Kinahan’s Whiskey and The Kasc Project (Campaign Innovator), Teeling Whiskey Distillery (Visitor Attraction), Royal Oak Distillery‘s Lisa Ryan (Distillery Manager), The Powerscourt Distillery’s Noel Sweeney (Mater Distiller/Master Blender), Hi-Spirits’ Michael Cowman (American Whiskey Brand Ambassador), Moët Hennessy’s Paul Tuohy (Scotch Whisky Brand Ambassador), and more.

See the full list of winners here.

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